Technical Sales Engineer at Synkron International

We are African's Leading Experts in Plant Audits, Mechanical Support, Electrical Support, Industrial Automation & Remote Telesupport for companies in the Beverage Industry, Processing Industry & Packaging Industry. Our team comprises specialists Engineers with a background in mechatronics, mechanical and electrical engineering with expert knowledge on the subject of packaging and processing machinery.

 

Technical Sales Engineer

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience2 - 4 years
  • LocationNairobi
  • Job FieldEngineering / Technical  , Sales / Marketing / Retail / Business Development 

The ideal candidate is both technically competent and business-minded - able to translate complex technical capabilities into practical value propositions for customers, coordinate project proposals, and work collaboratively with cross-functional teams to deliver client satisfaction and business growth.

Key Responsibilities

Technical Sales & Business Development

  • Identify, research, and qualify new business opportunities across industrial automation, manufacturing, and engineering sectors.
  • Develop go-to-market and sales strategies targeting specific industry verticals or regional markets.
  • Prepare and deliver compelling technical sales presentations, product demonstrations, and proposals to potential clients.
  • Maintain a robust pipeline of qualified leads through direct outreach, digital channels, referrals, and trade events.
  • Track competitor offerings, emerging technologies, and market trends to inform commercial strategy.

Client Acquisition & Solution Engagement

  • Engage with clients to understand operational challenges, process requirements and automation goals.
  • Recommend appropriate Synkron products, systems, partner OEM products or integrated solutions aligned to client needs.
  • Facilitate technical discussions, site assessments, and joint solution workshops with clients and engineering teams.
  • Negotiate contracts, pricing, and delivery terms in line with company policies and profitability goals.

Proposal, Tender & Bid Coordination

  • Coordinate preparation of technical and commercial proposals, quotations, and tender submissions.
  • Collaborate closely with engineering, procurement, and project delivery teams to ensure proposals are accurate, feasible, and cost-effective.
  • Manage bid follow-ups, clarifications, and post-submission engagements to drive opportunities to closure.

Partnership & Channel Development

  • Identify and engage potential partners, distributors, and solution integrators to expand Synkron’s reach.
  • Support partnership agreements, technical onboarding, and joint marketing initiatives.
  • Maintain ongoing relationships with partners to ensure consistent service quality and market coverage.

Customer Relationship Management

  • Act as the primary point of contact for assigned clients, ensuring clear communication and prompt issue resolution.
  • Monitor customer satisfaction and identify opportunities for upselling and cross-selling additional solutions or services.
  • Maintain detailed client interaction records and sales activities within the CRM system (Zoho CRM preferred).

Reporting & Market Intelligence

  • Prepare periodic sales reports, forecasts, and pipeline summaries for management.
  • Provide structured feedback on client requirements, industry developments, and competitive activity.
  • Contribute insights for new product development and continuous improvement of Synkron’s offerings.

Requirements

Qualifications

  • Bachelor’s degree in Electrical, Mechanical, Mechatronic, or Industrial Engineering (or related field).
  • 2–4 years’ experience in technical sales, solution selling, or engineering business development.
  • Strong understanding of automation systems, electrical panels, PLCs, SCADA, or industrial equipment.
  • Excellent presentation, communication, and relationship management skills.
  • Proficiency in CRM tools (preferably Zoho CRM) and MS Office Suite.
  • Demonstrated ability to work collaboratively in cross-functional environments.

Check how your CV aligns with this job

Method of Application

Interested and qualified? Go to Synkron International on synkron-international.zohorecruit.com to apply

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