Director, New Category, Africa at The Coca-Cola Company
The Coca-Cola Company, which is headquartered in Atlanta, Georgia, is an American multinational beverage corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. Director, New Category, Africa Job Type Full Time Qualification BA/BSc/HND , MBA/MSc/MA Experience 10 years Location Nairobi Job Field Media / Advertising / Branding What You will Do For Us Develop Long Range (LRP) and Annual Business Plan (ABP) Lead development of annual and multi-year brand growth strategies and business plans to deliver against overall category vision, business objectives and financial targets Recommend and deliver a rolling 24-month Africa Operating Unit calendar. Identify new volume and profit growth areas across the full product and pack spectrum by leveraging consumer research, collaborating with functional experts eg. Revenue Growth Management and Customer and Channel teams. Manage Performance to Target Review Category Performance on Monthly and Quarterly