SEO Content Strategist at Tuko Media

Tuko Media is a subsidiary of the Genesis Group of Companies, a global web and mobile company that develops revolutionary digital solutions and fast-growing online platforms and in more than five countries across the globe. Tuko Media news portal - tuko.co.ke Tuko Media is made up of a group of highly skilled specialists with experience in online optimi...

 

SEO Content Strategist

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience
  • LocationNairobi
  • Job FieldMedia / Advertising / Branding 

As an SEO Content Strategist in the Optimisation team, your day-to-day work will be focused on content planning, which includes keyword research, task assignment, performance evaluation, and content analysis.

You will devise creative ways to engage the audience and produce engaging content.

Your future tasks:

  • Create SEO content strategy (evergreen topics, keyword research, writing proper page titles and understanding and meeting searcher intent) for 200 tasks;
  • Analyse competitors' articles and outperform them;
  • Analyse the content of the site and strategy and apply changes to the Content Plan based on the results;
  • Cover various topics: entertainment, celebrities, lifestyle, bizarre facts and information, how-tos, etc.;
  • Suggest innovations and new approaches to content writing/strategy;
  • Constantly improve your SEO strategy skills;
  • Assess the performance of each writer and grade, share feedback on the overall performance of the writers (monthly);
  • Work closely with the managing editor and writers to refine content and ascertain its quality;
  • Ensure all-around consistency and maintain high quality according to in-house guidelines;

‍Our Perfect Candidate has the following:

  • Fluent or Near-Native English is a MUST;
  • Solid knowledge of Ahrefs, Google Search Console, Google Analytics, Keyword Density tool, Buzzsumo, and Google Trends;
  • Ability to work in a team and adapt to changes fast;
  • Experience in writing SEO articles on various topics;
  • High level of accuracy and attention to detail;
  • Ability to prioritize and meet deadlines;
  • Background in a digital media company;
  • High skills in PC, Google services, and basic knowledge of Slack, Trello, Canva, and any CMS (Content Management System).

Method of Application

Interested and qualified? Go to Tuko Media on corp.tuko.co.ke to apply

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