Technical Product & Sales Officer at Marie Stopes
Marie Stopes International is an international non-governmental organisation providing contraception and safe abortion services in 37 countries around the world. Marie Stopes International as an organisation lobbies in favour of access to abortion, and provides a variety of sexual and reproductive healthcare services including advice, vasectomies, and aborti...
Technical Product & Sales Officer
- Job TypeFull Time
- QualificationBA/BSc/HND
- Experience3 - 5 years
- LocationNairobi
- Job FieldSales / Marketing / Retail / Business Development
Key Responsibilities
New Product Portfolio Strategy and Market Research
- Conduct comprehensive market research to identify high-demand, low-supply opportunities for new products.
- Develop a pipeline of innovative product ideas informed by market trends, consumer needs, and competitive analysis.
- Collaborate with internal and external stakeholders to assess feasibility and align on product development initiatives.
- Analyze data on market dynamics, competition, and consumer preferences to guide strategic decision-making.
Support New Product Portfolio Strategy and Launch
- Assist in launching new products by working closely with Global Marketing and Regulatory teams to adapt files for registration (e.g., product artwork).
- Gather data to support product specifications, including competitor analysis for pricing, packaging configuration, promotional packs, and artwork design.
- Collaborate with the global Legal team for trademark submissions, including global trademark searches and exploring local trademark options when required.
Product Launch Materials and Communication
- Develop and deliver launch materials and communication plans for internal and external customers, including preparation for Pharmacy and Poisons Board (PPB) submissions.
- Champion the product pipeline by assisting local teams in securing incremental funding for product launches.
Business and Market Analysis
- Analyze the business environment, competitive landscape, and market trends using marketing tools to build robust business cases and support Marketing and Sales Plans for new products.
- Conduct SWOT analyses, set marketing objectives and strategies, and create timetables to ensure alignment with brand plans.
- Identify critical success factors and necessary actions to achieve product and brand goals.
Trade and Consumer Marketing Optimization
- Develop and optimize trade and consumer marketing campaigns for product launches and promotions.
- Oversee the creation and activation of best-in-class POS (Point of Sale) materials both in-store and online to maximize consumer engagement, brand presence, and product awareness.
Supply Chain Coordination and Forecasting
- Work with the Supply Chain team to provide commercial sales information on new and existing products, supporting accurate volume forecasts for suppliers.
- Ensure all activities adhere to launch timelines and maintain alignment with cross-functional teams.
REQUIREMENTS
Skills and Experience
Qualifications:
- Bachelor’s degree in Pharmacy, Biological sciences, Marketing, Business Administration, Product Development, or a related field.
- Proven experience in product marketing, product development, or sales in a related industry.
- Familiarity with the regulatory environment for product registration and trademarks.
- Knowledge of supply chain processes, including forecasting and inventory management.
- Certification or training in market research or strategic marketing is an added advantage.
Experience:
- 3-5 years of experience in product marketing, product development, or sales in a related industry.
- Demonstrated experience in conducting market research and competitor analysis.
- Proven track record of successfully launching products and managing end-to-end product lifecycles.
- Hands-on experience in working with cross-functional teams such as Regulatory, Supply Chain, and Sales.
- Exposure to working in a dynamic and competitive market, particularly in social marketing or consumer goods.
Skills:
- Strong analytical and market research skills to identify market gaps and trends.
- Expertise in product development and marketing strategy formulation.
- Proficiency in preparing and presenting business cases using marketing tools.
- Excellent communication and project management skills to coordinate with internal and external teams.
- Ability to work with regulatory, legal, and supply chain teams for product registration and compliance.
- Skilled in developing and optimizing trade and consumer marketing campaigns.
- Competence in using data to make informed decisions on pricing, packaging, and promotional strategies.
Attitude / Motivation:
- Proactive and results-oriented, with a strong focus on achieving goals.
- Innovative mindset, constantly seeking creative solutions to challenges.
- Collaborative team player, willing to work across diverse functions and teams.
- Attention to detail, ensuring precision in market research, data analysis, and launch materials.
- Adaptable and resilient in a dynamic and competitive market environment.
- Customer-focused, with a deep understanding of consumer needs and preferences.
- Committed to continuous learning and professional growth.
Method of Application
Interested and qualified? Go to Marie Stopes on hcm.mariestopes.or.ke to apply
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