Branding and Signage Sales Executive (2 Positions) at a Reputable Company

Branding and Signage Sales Executive (2 Positions)

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience3 - 5 years
  • LocationNairobi
  • Job FieldMedia / Advertising / Branding 
  • Our client seeks to recruit Branding and Signage Sales Executives who will be Responsible for selling branding and signage solutions to businesses, organizations, or individuals. He/ she will focus on understanding customer needs, providing customized recommendations, and managing the sales process from lead generation to closing deals. Both sales skills and a basic understanding of design and production processes related to signage and branding materials are key.

Key Responsibilities:

Sales & Lead Generation:

  • Identify potential clients through research, networking, and cold calling.
  • Generate new business leads and maintain a strong pipeline of prospects.
  • Establish and maintain relationships with key decision-makers in target industries.
  • Meet or exceed sales targets and quotas.

Client Consultation & Relationship Management:

  • Conduct meetings or calls with clients to understand their branding and signage needs.
  • Provide expert advice on product offerings such as outdoor signage, vehicle wraps, digital displays, branding and more.
  • Develop tailored proposals and presentations to meet client specifications.
  • Foster long-term relationships by providing exceptional customer service.

Proposal & Quotation:

  • Prepare and present cost estimates and quotes to clients.
  • Collaborate with design and production teams to ensure the feasibility and quality of projects.
  • Negotiate pricing and terms to close sales deals.

Project Coordination:

  • Oversee the execution of projects once contracts are signed, ensuring deadlines and quality standards are met.
  • Act as the liaison between clients and the design/production team.
  • Monitor client satisfaction throughout the project to ensure retention and repeat business.

Market Research:

  • Stay up-to-date on industry trends, competitors, and new products.
  • Conduct market research to identify new sales opportunities.

Sales Reporting & Administration:

  • Maintain accurate records of sales activities, pipeline, and client communications.

Prepare regular sales reports for management.

  • Use CRM software to track client interactions, manage sales opportunities, and forecast revenue.

Branding Expertise:

  • Develop a thorough understanding of different branding elements (logo design, brand colors, typography, etc.).
  • Advise clients on how best to incorporate signage into their overall branding strategy.

Skills & Qualifications:

  • Proven sales experience, ideally in the signage, printing, or advertising industry.
  • Strong knowledge of branding, signage materials, and production processes.
  • Excellent communication and interpersonal skills.
  • Strong negotiation skills with a customer-focused approach.
  • Ability to understand and meet client needs through consultative selling.
  • Experience in developing and presenting sales proposals and quotes.
  • Proficient in CRM software and Microsoft Office Suite.
  • Ability to work independently and as part of a team.
  • Strong problem-solving and organizational skills.

Education & Experience:

  • Bachelor’s degree in Business, Marketing, Graphic Design, or a related field is preferred.
  • Minimum of 3-5 years of experience in sales or account management (preferably in the signage, branding, or related industries).

Method of Application

Applicants who meet the requirements stated above should send their application letter, Expected salary and detailed CVs with a day– time Telephone number to the email address: jobs1@hcsaffiliatesgroup.com with BRANDING AND SIGNAGE SALES EXECUTIVE on the Subject line.

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