Sales and Marketing Team Lead at Mombo Sacco
Sales and Marketing Team Lead
- Job TypeFull Time
- QualificationBA/BSc/HND
- Experience3 years
- LocationNairobi
- Job FieldCustomer Care
- Salary RangeKSh 50,000 - KSh 100,000/month
Position Overview:
We are seeking a proactive and results-driven Sales and Marketing Team Lead to oversee our sales and marketing efforts. This role focuses on recruiting customers, mobilizing savings, ensuring customer retention, and facilitating upselling and cross-selling of Mombo Sacco's wide range of products and services. You will be instrumental in enhancing brand awareness, as well as growing deposits and lending through a variety of digital and traditional channels, including advertisements on Meta and Google platforms.
Key Responsibilities:
- - Customer Recruitment and Retention:
- - Lead the sales team in recruiting new members and mobilizing savings.
- - Develop and implement retention strategies to enhance customer loyalty and satisfaction.
- - Foster strong relationships with current and potential members through personalized communication and engagement strategies.
- - Sales Strategy and Execution:
- - Design and execute sales initiatives to achieve targets related to deposits and lending.
- - Spearhead upselling and cross-selling campaigns to promote a comprehensive suite of Mombo Sacco products and services.
- - Collaborate with cross-functional teams to align sales strategies with overall business objectives.
- - Digital Marketing and Brand Awareness:
- - Increase brand visibility through active participation in digital platforms, including social media, email marketing, webinars, and social lives.
- - Design and manage advertising campaigns on Meta and Google to drive traffic and engagement.
- - Partner with media outlets and participate in interviews to amplify brand presence.
- - Host and participate in industry events to network and promote Mombo Sacco.
- - Performance Analysis and Reporting:
- - Monitor and analyze sales performance metrics to identify areas for improvement.
- - Prepare and present regular reports on sales activities, results, and market trends to senior management.
- - Utilize data-driven insights to refine sales and marketing strategies.
- - Team Leadership and Development:
- - Manage and mentor a team of sales and marketing professionals.
- - Establish clear team goals, delegate responsibilities effectively, and provide guidance and support to team members.
- - Foster a collaborative and innovative team culture to drive high performance and career growth.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in sales and marketing management, preferably within the financial sector or cooperative societies.
- Strong understanding of digital marketing strategies, including experience with Meta and Google advertising platforms.
- Exceptional communication, interpersonal, and leadership skills.
- Demonstrated success in driving sales growth and brand awareness.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing market trends.
Why Join Mombo Sacco?
- Be part of a forward-thinking and values-driven organization committed to the financial empowerment of its members.
- Opportunities for professional growth and development.
- A vibrant and collaborative team environment.
If you are a strategic thinker with a passion for sales and marketing and are excited to contribute to the financial well-being of our community, we would love to hear from you.
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