Social Media Manager at Brave Media/ Sema Ukweli

Sema Ukweli is a justice and human rights media organization that seeks to tell human interest stories. We expose injustices and human rights violations.

 

Social Media Manager

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience2 years
  • LocationNairobi
  • Job FieldMedia / Advertising / Branding 

Role Summary

As the Social Media Manager at Brave Media, you will lead the execution of our digital storytelling strategy across various platforms (Instagram, Facebook, X (formerly Twitter), Threads, TikTok, and Telegram). You will curate high-impact content, craft compelling captions aligned with our tone, and foster audience engagement to drive Sema Ukweli’s mission forward.

This role requires a blend of strategic thinking, crisis communication skills, and hands-on content creation to navigate Kenya’s volatile media landscape. You will collaborate closely with our editorial team to ensure consistent, bold, and timely storytelling.

Key Responsibilities

Content Strategy & Publishing (40%)

  • Develop and maintain a weekly content calendar prioritizing in-house stories, campaigns, and breaking news.
  • Curate, schedule, and publish posts using Meta Business Suite and native platform tools, optimizing for peak engagement times.
  • Organize raw media files from the production team via the provided shared platforms.

Caption Writing & Brand Voice (30%)

  • Draft provocative, audience-tailored captions that reflect Sema Ukweli’s tone: bold, urgent, and mobilizing.
  • Collaborate with the editor to refine messaging for clarity, grammar, and impact.
  • Optimize posts with hashtags (#SemaUkweli #JusticeForAll), tags, and calls to action.

 Community Engagement & Crisis Response (20%)

  • Monitor and respond to comments and DMs in real time, escalating sensitive issues to the Producer/Editor.
  • Track and report weekly engagement metrics (likes, shares, reach) to refine content strategy.
  • Lead rapid response for breaking news (e.g., police brutality, corruption exposés).

Team Collaboration & Reporting (10%)

  • Liaise with activists and citizen journalists to source grassroots stories as well as monitor social media for any stories shared via the hotline.
  • Deliver monthly performance reports with actionable insights for senior leadership.

Tools & Workflow

  • Primary Tools: Meta Business Suite, X, TikTok, Repositories, Signal/WhatsApp.
  • Approval Process: All posts require sign-off from the producer/editor to ensure legal and editorial compliance.

Qualifications
Required:

  • 2+ years in social media management, preferably for human rights, journalism, or NGOs.
  • Exceptional writing/editing skills with a knack for provocative storytelling.
  • Proficiency in Meta Business Suite, analytics tools, and crisis communication.
  • Deep understanding of Kenya’s socio-political landscape and digital risks.

Check if your CV matches this job with MyJobMag AI

Method of Application

Interested and qualified? Go to Brave Media/ Sema Ukweli on docs.google.com to apply

Comments

Post a Comment

Popular posts from this blog

Customer Support Representative at BasiGo

BasiGo is an e-mobility start-up looking to revolutionize the public transportation sector by providing public transport bus owners with a cost-effective electric alternative to diesel. Headquartered in Nairobi, Kenya, our team is strategically composed of seasoned entrepreneurs who have spent over a decade working and innovating within electric vehicle t...   Customer Support Representative Job Type Full Time Qualification BA/BSc/HND , Diploma Experience Location Nairobi Job Field Customer Care  About the role:  We are looking for Customer Support Representatives (CSR) to assist our customers with technical problems when using our products and services. You will be the primary point of contact for our customers and coordinate with all BasiGo departments to ensure that issues are resolved within SLA and customers are communicated promptly.  To be successful in this role, you should be an excellent communicator who easily gains client trust. You should ...
Read more

Operations Associate at Kopo Kopo Inc

Kopo Kopo was launched in 2012 where we partnered with Safaricom to bring Lipa na M-Pesa Buy Goods service to small and medium businesses throughout Kenya and, today, we serve thousands of businesses from salons to restaurants to office supply stores, to schools. We have since partnered with other aggregator and mobile money partners with the ultimate goal of helping businesses leverage mobile payments. We are grateful for our unusual journey and look forward to helping our merchants in growing and prosper in the years ahead.   Operations Associate Job Type Full Time Qualification BA/BSc/HND Experience Location Nairobi Job Field Customer Care  Salary Range KSh 50,000 - KSh 100,000/month The Job:   The role will combine aspects of customer service and operations duties. Ultimately, you will be responsible for quickly solving problems for businesses that rely on Kopo Kopo’s technology. You will ensure that Kopo Kopo’s information systems are kept up to date, and will engage...
Read more

Cash Officer - Kitui at I&M Bank

I&M Bank is a wholly owned subsidiary of I&M Holdings Limited, a publicly quoted company at the Nairobi Securities Exchange (NSE). The bank possesses a rich heritage in banking.   Cash Officer - Kitui Job Type Full Time Qualification BA/BSc/HND Experience 3 years Location Kitui Job Field Finance / Accounting / Audit  The position is responsible for managing and supervising Branch cash services including Line Tellers, Merchant Tellers, Branch ATMs, cash repatriation, transaction authorization, staff training and conducting surprise checks to ensure that customers get the best in terms of service delivery in accordance to the Bank’s policy, procedures and guidelines. This is done in addition to ensuring that the Branch maintains optimum level of cash in liaison with the Central Cash department. Primary Responsibilities: Authorize teller vouchers within authorized limits in the Core Banking System as they are being processed. Reconcile cash at the end of the day through a...
Read more