Head of Sales at Milly Fruit Processors Limited; Picana

MILLY FRUIT PROCESSORS LIMITED is located in MOMBASA one of the most beautiful Coast of Kenya. The tropical climate and the delicious tropical fruits of Kenya coast are well known to the world since the 15th century through the Portuguese.

 

Head of Sales

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience5 years
  • LocationNairobi
  • Job FieldSales / Marketing / Retail / Business Development 
  • This is a senior, revenue-owning role. The person will be responsible for driving sales across Milly’s three core product lines: mango pulp (B2B and export), Picana branded juices (retail/B2C), and dried fruit (B2B & B2C). They will build pipelines, close new clients, scale distribution, grow existing accounts (e.g., Britannia Uganda), and potentially build out a small sales network or agent structure. 

Key Responsibilities: 

  • End-to-end sales ownership for mango pulp, Picana, and dried fruit 
  • Identify, qualify, and close new B2B and B2C customers (manufacturers, distributors, retailers, institutional buyers) Grow and deepen key existing accounts into reference clients 
  • Establish and manage regional distribution/partnerships (Uganda, Ethiopia, Rwanda, and beyond) 
  • Develop pricing, promotions, and seasonal push plans 
  • Forecasting, pipeline management, and performance reporting (CRM usage expected) 
  • Negotiate contracts and payment terms 
  • Coordinate with marketing and operations to ensure fulfillment and alignment 

Required Profile: 

  • 5+ years in sales/commercial leadership within FMCG, food & beverage, or agro-processing 
  • Proven ability to sell both bulk ingredient products and branded consumer goods 
  • Strong network or experience in East African markets (especially Uganda, Ethiopia, Kenya) and exposure to export clients 
  • Deal structuring, negotiation, and pipeline management skills 
  • Comfortable with regional travel and hands-on business development 
  • CRM literate and results-oriented 

Preferred / Differentiators: 

  • Experience selling certified food products (e.g., FSSC 22000) 
  • Track record building distributor or agent networks 
  • Multilingual (Swahili/English) or familiarity with regional buyer dynamics 
  • Success Metrics (KPIs): 
  • Revenue growth by product line 
  • New high-quality B2B/B2C accounts acquired 
  • Distribution footprint expansion 
  • Pipeline conversion rate 
  • Customer retention / repeat orders 
  • Margin / price realization improvements 
  • Role Urgency: High (within 2–3 weeks to begin interviews immediately. 

Check if your CV matches this job with MyJobMag AI

Method of Application

Application / Contact: Send CV and brief summary of relevant wins to: commercial@millyfruits.com  
Subject line: Head of Sales & Commercial Development – Application 

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