Marketing Manager at Accor

Accor S.A. is a French multinational hospitality company that owns, manages and franchises hotels, resorts and vacation properties

 

Marketing Manager

  • Job TypeFull Time
  • QualificationBA/BSc/HND , Diploma
  • Experience3 years
  • LocationNairobi
  • Job FieldSales / Marketing / Retail / Business Development 

Job Description

  • To assist the Director of Sales and Marketing in developing and implementing effective PR and advertising strategy.
  • To liaise with appointed advertising agency with design and layout coordination and production of stationary, collateral, ads, brochures and graphics.
  • To maintain the hotel library and photographic image filing.
  • To track and maintain information about competitor’s marketing and communication activities in the market (promotions, offer, articles, advertising, collaterals) and to develop and update a filing system for all information.
  • Act as the liaison between the hotel and the appointed PR agency to generate awareness and write ups of the hotel according to the marketing objectives.
  • To assist the Director of Sales and Marketing to create property press kits, press releases and creative communication of newsworthy items with the PR agency.
  • To continuously update press kits and develop and maintain active contacts with the press and key overseas media people
  • To build a database of key media contacts, opinion makers and local “VIP’s”.
  • To assist the Director of Sales and Marketing to ensure adequate targeted publicity and coverage of the Hotel’s positioning, promotional programs, corporate image building and other activities.
  • To ensure the hotel’s web pages are up to date and advice on keeping site dynamic for Internet related exposure and advertising.
  • To ensure the correct policy and brand standards are followed by the hotel in all marketing collateral, advertising and eCommerce.
  • To ensure that an efficient and accurate filing system, both manual as well as electronically is maintained at all times.

Qualifications

  • Candidate must possess at least Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communications or equivalent
  • At least 3 years of working experience in the related field is required for the position
  • Required Skill(s): Excellent communications skills both orally & in writing, meticulous, self-driven with high levels of initiative, multi-task, deliver quality work within tight deadline, self-starter with an analytical and creative mind
  • Knowledge and ability with IT systems including core MS Office packages (Word, Excel, Power Point, Access)

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Method of Application

Interested and qualified? Go to Accor on jobs.smartrecruiters.com to apply

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