Marketing & Brand Lead at Petsasa

Petsasa is your number one pet store in Kenya for all your pet supplies needs. You can purchase pet food, pet toys and much more under one roof at the Petsasa pet shop and have them delivered to you in Nairobi, Kiambu, Mombasa and across the country to over 100 towns. Petsasa has payment options that are secure and convenient, including Mpesa mobile payment ...

 

Marketing & Brand Lead

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience
  • LocationNairobi
  • Job FieldMedia / Advertising / Branding 
  • We are looking for a creative and visionary individual to join our team as the Marketing & Brand Lead. This role entails overseeing all marketing and brand activities at Petsasa; including but not limited to managing our social media presence, developing brand content, email marketing, and ensuring brand consistency across the company — including digital channels, physical branding, and marketing materials.

Ideal Candidate

  • A proactive, creative individual who can take ownership of Petsasa’s marketing function. Someone who is extremely self-driven, hands-on and organised.

Qualifications

  • Bachelor’s degree in Marketing, Communication, Business, Media, or a related field, or equivalent proven experience in a similar role.
  • Experience in digital marketing, social media, or brand management.
  • Strong writing and communication skills.
  • Ability to use basic image and video design tools.
  • Familiarity with email marketing.
  • Basic knowledge of Facebook Ads and Google Ads.
  • Understanding of SEO basics.
  • Skills in photography or content creation are a plus.

Responsibilities

  • Manage Petsasa’s brand across all platforms and materials.
  • Plan and execute social media, email, and digital advertising campaigns.
  • Produce and oversee high-quality content, including graphics, videos, and copy, for all marketing initiatives.
  • Identify, engage, and manage influencers, affiliates, and brand partners to increase reach.
  • Plan and manage promotions, seasonal campaigns, and special offers.
  • Analyze customer interactions online and offline, using feedback to improve messaging and campaigns.
  • Oversee company communications, including announcements and media relations.
  • Plan, coordinate, and represent Petsasa at events, trade shows, and conferences.
  • Manage budgets for marketing campaigns, content creation, and partnerships..
  • Tack marketing performance using analytics and provide actionable insights for improvement.

Check how your CV aligns with this job

Method of Application

Interested and qualified? Go to Petsasa on petsasa.co.ke to apply

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