Group Head of Sales, Origination & E‑Sales at Equity Bank Kenya

Equity Bank Limited (The "Bank”) is incorporated, registered under the Kenyan Companies Act Cap 486 and domiciled in Kenya. The address of the Bank’s registered office is 9th Floor, Equity Centre, P.O. Box 75104 - 00200 Nairobi. The Bank is licensed under the Kenya Banking Act (Chapter 488), and continues to offer retail banking, microfinance and relat...

 

Group Head of Sales, Origination & E‑Sales

• Job TypeFull Time
• QualificationBA/BSc/HND
• Experience12 - 15 years
• LocationNairobi
• Job FieldSales / Marketing / Retail / Business Development 

THE ROLE PURPOSE

We are seeking a dynamic and highly skilled professional to join our Treasury team as Group Head of Sales, Origination & E‑Sales (Country & Subsidiary oversight). 
The job holder provides strategic leadership in driving the growth of the Treasury Sales franchise across country and the assigned regional cluster. 
The role leads Corporate, SME, Retail, Public Sector, Financial Institution sales and E-Sales, while also spearheading the digital sales strategy to scale e‑trading platforms, digital wallet solutions, and technology‑driven client engagement. 
The job holder ensures alignment with Treasury Strategy, ARRP, and Group governance standards, while enhancing revenue growth, market penetration, and client experience through both traditional and digital sales channels.

THE KEY RESPONSIBILITIES 

Strategic Leadership – Sales, Origination & E-Sales

• Define and execute the combined Sales, Origination, and E‑Sales strategy across country and the regional cluster.
• Drive revenue and market share growth across traditional and digital channels.
• Lead the sales teams covering Corporate, SME, Retail, Public Sector, FI, and digital client segments.
• Ensure full alignment with Treasury Strategy, ARRP, and the regional growth priorities.

Digital Sales & Platform Growth

• Lead the digital sales strategy, driving adoption of e‑trading platforms for FX trading across all client segments.
• Ensure deep integration of digital wallet solutions within client journeys.
• Grow digital revenue streams, including diaspora remittance flows, trade finance flows, and platform‑based FX activity.
• Partner with technology, payments, and product teams to innovate and enhance digital offerings.
• Seamlessly migrate targeted clients from voice/chat to structured, scalable digital channels (e.g EazzyFX). 

Business Development & Market Expansion

• Strengthen client relationships across all segments, offering tailored solutions.
• Identify cross‑border opportunities across Africa and develop strategies to capture them.
• Champion cross‑selling initiatives leveraging Treasury, Payments, and Client solutions.
• Build relationships with multinational and institutional corporates, regional champions, institutional investors and public sector entities among others.
• Champion client‑centric solutions that enhance convenience, accessibility, and experience.
• Monitor client feedback across all channels and use insights to improve offerings.
• Ensure consistency across branches, online channels, and mobile platforms.

Regional and Cluster Oversight

• Provide oversight and harmonization of Sales & E‑Sales strategy across the footprint.
• Partner with Country Sales Heads to align regional and local execution priorities.
• Track performance metrics and provide guidance in areas of underperformance.
• Represent Treasury regionally to elevate the bank’s visibility and engagement across industry forums where Sales/E-Sales features.

Risk Management 

• Ensure compliance with regulatory requirements across all jurisdictions.
• Uphold strong market conduct, operational risk, and credit risk management practices.
• Partner with Risk & Compliance teams to identify, assess, and mitigate risks.
• Ensure adherence to governance frameworks including Product Notes, policies, limits, and ethical guidelines.

Governance

• Ensure compliance with all Group and treasury governance policies.
• Promote an environment where compliance with internal controls and external regulatory framework is honored and central focus area of the business across multiple markets.
• Engage with auditors when required to provide the required support.
• Display exemplary conduct values by living the Group’s values and Code of Conduct.
• Take personal responsibility by promoting the highest standard of ethics, including regulatory and business conduct across our footprint.
• Identify, escalate and resolve any risk, conduct and compliance matters working closely with the Treasury

Risk & control Manager

• Talent Management
• Build a strong talent pipeline transparently, in line with diversity & inclusion KPIs and other KPIs in general with specific performance metrics on the Group values, Code of Conduct.
• Lead, mentor, and develop sales teams across traditional and digital channels.
• Build a high‑performance culture focused on accountability, innovation, and client‑centricity.
• Drive succession planning and talent development across the region.
• Promote diversity, equity, and inclusion in talent pipelines 

CORE ACCOUNTABILITIES AND DELIVERABLES  

• Deliver annual and quarterly revenue targets across Corporate, SME, Retail, Public Sector, FI, and digital channels (E‑Sales).
• Drive market share expansion through traditional and digital sales initiatives aligned with Treasury Strategy and ARRP.
• Increase adoption, activity, and profitability of digital trading platforms and wallet solutions.
• Ensure consistent execution of Sales & E‑Sales frameworks across the regional cluster.
• Strengthen client relationships and deliver tailored solutions to high‑value client segments.
• Lead cross‑selling initiatives and ensure seamless delivery of integrated Treasury and Payments solutions.
• Maintain governance compliance across products, pricing, credit processes, and execution standards.
• Build and develop high‑performing sales and E-Sales teams with strong succession pipelines.
• Produce high‑quality sales performance reports, pipeline tracking, pricing reviews, risk reports, and market insights.
• Ensure the successful rollout of new digital products, platform enhancements, and technology‑led client solutions.
• Strong stakeholder engagement across the footprint to ensure consistent Treasury and Sales Strategy deployment

COMPLEXITY EXPECTED IN THE ROLE (EG. MULTIPLE COUNTRIES, CROSS-FUNCTIONAL

RESPONSIBILITIES, DELIVERING THROUGH OTHER THIRD PARTIES, EG.)  

• Multi‑country oversight across diverse regulatory environments, market structures, and client needs.
• Managing cross‑functional collaboration with Technology, Payments, Coverage, Risk, Compliance, Operations, Finance, and Legal.
• Leading sales across both traditional channels (relationship‑led) and digital channels (platform‑led), requiring dual commercial and technology acumen.
• Navigating volatile market conditions, shifting regulatory requirements, and digital transformation challenges.
• Managing high‑value institutional clients, multinational corporates, SMEs, and retail digital volumes simultaneously.
• Delivering through third‑party technology vendors, fintech partners, and integration partners.
• Balancing commercial growth with strong risk, conduct, and governance obligations.

Qualifications

ACADEMIC QUALIFICATIONS AND CERTIFICATIONS  

•  Bachelor’s degree in Finance, Economics, Business, or a related field.
• Master’s degree (MBA) preferred but not mandatory.
• Professional certification (CFA, FRM, ACCA, CA) strongly preferred.
• ACI Dealing Certificate — mandatory requirement.
• Certifications in digital innovation, fintech, product management, or data analytics are an added advantage.

EXPERIENCE REQUIREMENTS   

• 12–15 years of experience in financial services, Treasury, Treasury Sales, or Digital Trading, with at least 5 years in a senior leadership role.
• Proven track record in driving sales growth across Corporate, SME, FI, and Retail segments.
• Experience leading digital sales, e‑trading, fintech‑enabled platforms, or channel execution is highly desirable.
• Strong experience working with African corporates, financial institutions, and cross‑border markets.
• Demonstrated success in stakeholder management and complex client negotiations.
• Advanced analytical and financial modelling capability (Excel, PowerPoint).
• Experience managing multi‑country teams or regional responsibilities is an added advantage

 KEY TECHNICAL SKILLS & LEADERSHIP COMPETENCIES 

Behavioral Framework:

• Strategic thinking with ability to provide clarity of direction.
• Ethical, credible, and effective leadership.
• High levels of collaboration, stakeholder engagement, and cross‑functional influence.
• Strong decision‑making and sound judgement in fast‑moving environments.
• Courage to challenge constructively and uphold governance standards.
• Ability to manage ambiguity and drive innovation.
• Client‑centric mindset with strong commercial orientation.
• Talent development, coaching, and team capability building.
• Action‑oriented, resilient, and goal‑driven under pressure.

Technical Competencies

• Strong understanding of financial markets, products, economic fundamentals, and client needs.
• Expertise in FX, money markets, derivatives (where applicable), and capital markets products.
• Deep knowledge of digital sales platforms, online trading, wallet solutions, APIs, and channel integration.
• Strong execution in liquidity and balance sheet‑linked sales propositions.
• Advanced financial analysis, modelling, pricing, and performance management capability.
• Strong negotiation, influencing, presentation, and pitching skills.
• Strong understanding of African markets, regulatory requirements, and cross‑border flows.
• Recovery & Resolution Planning awareness for commercial actions and client management 

Check how your CV aligns with this job

Method of Application

Interested and qualified? Go to Equity Bank Kenya on equitybank.taleo.net to apply