Marketing & Sales Director – High Volume B2B at FairChain WorkForce

FairChain Workforce was born out of a simple yet powerful realization. While working on various social and economic development projects for FairChain Foundation in Kenya and Ethiopia, we encountered an abundance of highly skilled professionals who were ready and eager to put their talents to use. At the same time, we witnessed a growing labor shortage back ...

 

Marketing & Sales Director – High Volume B2B

  • Job TypeFull Time , Hybrid
  • QualificationBA/BSc/HND
  • Experience3 years
  • LocationNairobi
  • Job FieldSales / Marketing / Retail / Business Development 
  • Salary RangeKSh 50,000 - KSh 100,000/month

Brand & Private Label | Local + International

Base Salary: $800 per month

Commission: Uncapped on Gross Profit

Core Mission

The Marketing & Sales Director is responsible for building and closing high-volume B2B contracts in Kenya, East Africa, and international markets. This role owns both personal and team revenue targets and leads structured, data-driven execution in Odoo CRM.

Key Responsibilities

  • Revenue Ownership
    • Close large-volume supply contracts
    • Secure multi-year framework agreements
    • Negotiate pricing based on margin contribution
    • Forecast demand aligned with production capacity
  • Private Label Growth
    • Identify and develop supermarket and distributor private label accounts
    • Structure volume-based pricing models
    • Manage sample-to-rollout pipeline
  • Data-Driven Sales Management
    • Full ownership of Odoo CRM pipeline structure
    • Monitor conversion rates, sales cycle, margin per deal, and retention
    • Maintain 3x pipeline coverage ratio
    • Weekly KPI reporting
  • International Team Leadership
    • Manage and coordinate international sales team members across markets
    • Align global sales targets with production capacity in Kenya
    • Ensure structured reporting and CRM discipline across regions
    • Drive unified commercial strategy across all territories
  • Leadership
    • Carry personal sales quota
    • Lead and coach the sales team
    • Drive negotiation excellence and margin discipline

Key Performance Indicators (KPIs)

  • Monthly gross profit target
  • Volume sold (kg / metric tons)
  • Pipeline coverage ratio
  • Average contract value
  • Private label accounts opened
  • Client retention rate
  • International team performance against regional targets

Candidate Profile

  • Minimum 5 years proven hands-on B2B sales experience
  • Track record of closing large contracts
  • Experience in FMCG, coffee, food service, or export markets preferred
  • Proven ability to manage cross-border sales teams
  • Strong negotiation and margin management skills
  • Data-driven mindset with CRM discipline
  • Based in Nairobi and willing to travel internationally

Compensation Structure

  1. $800 per month base salary
  2. Uncapped commission based on gross profit
  3. Team override incentive
  4. Annual performance bonus linked to company EBIT growth

Check how your CV aligns with this job

Method of Application

Qualified candidates should submit the above details and  contact details of at least three referees to:people@fairchainworkforce.com

Application Requirements

  1. Updated CV
  2. Summary of three largest B2B contracts closed (including volume and margin)
  3. One-page strategy on winning a 5,000kg/month private label contract in Kenya

FairChain Kenya – Built at Origin. Sold at Scale. Margin with Meaning.

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